WhatsApp vs Arattai: Arattai failed to stand up to WhatsApp, users didn't like it! The app's ranking plummeted...

Arattai Google Play Store Rating: Recently launched, the indigenous messaging app Arattai garnered considerable attention and was initially well-received, which is why it surpassed WhatsApp to achieve the top ranking on the Play Store. Now, it appears that the app's popularity is waning, as it has initially ranked at number one in the top free communication category on the Google Play Store, now falling to number seven.

Not only did the app initially reach number one on the Google Play Store, but it has now fallen to number six on the Apple App Store. Meanwhile, WhatsApp is now ranked third on the Google Play Store and second on the Apple App Store. This clearly indicates that WhatsApp has maintained its dominance. Arattai's daily sign-ups also saw a sharp increase, rising from 3,000 to over 350,000. The app even surpassed ChatGPT in downloads.

This could be the reason for the app's decline in rankings.

Initially, the app's downloads and daily sign-ups saw a surge, but what has suddenly caused the app's ranking to drop? This question is on everyone's mind. According to a Financial Times report, new users are demanding end-to-end encryption for text messages, but the app currently lacks this feature.

Arattai App Rating

The app has end-to-end encryption for voice and video calling, but it hasn't been implemented for text messaging. The company has promised to add end-to-end encryption for messages soon, but despite this, the app's ranking is declining.

When was Arattai launched?

Chennai-based Zoho Corporation launched Arattai in January 2021, positioning the app as an alternative to foreign messaging platforms. It features voice notes, end-to-end encryption, file sharing, and video calls. Although launched in 2021, it gained prominence in early October 2025 amid Prime Minister Narendra Modi's call for self-reliance amid US-India trade tensions.

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