Justin Bieber reacts to Hailey's $1B Rhode deal

Justin Bieber is entering his proud husband era, and honestly? It is giving supportive king energy. As Hailey Bieber finalises a billion-dollar deal for her beauty brand Rhode, Justin took to Instagram to shower his wife with praise, publicly this time.

Justin and Hailey Bieber | Credit: Instagram/justinbieber

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ICYMI: Hailey, 27, just made serious beauty business history. On 28 May, the model turned mogul announced that Rhode had been acquired by e.l.f. Beauty for a jaw-dropping $1 billion. Yes, with a B. She is staying on as Chief Creative Officer and Head of Innovation, while also serving as a strategic advisor for e.l.f. Basically, she is still running the show, now with even more power moves in her back pocket.

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Justin Bieber supports Hailey after the Rhode deal

In a heartfelt Instagram post, Hailey reflected on her brand’s rapid rise since its 2022 launch. She said her dream was always to expand Rhode to “more spaces, places, and faces globally.” And, the dream just got a billion-dollar upgrade.

Justin and Hailey Bieber | Credit: Instagram/justinbieber

Justin, 31, posted a stunning photo of Hailey along with a screenshot of the announcement, making it clear he is Hailey’s No. 1 fan. This sweet shoutout comes just days after he publicly owned up to a past moment of shade, when he once told Hailey she would never land a Vogue cover. Now that she has, he apologised in full, admitting he acted out of feeling disrespected and that he has grown since then. Growth looks good on him.

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Justin Bieber and Hailey’s divorce rumours

The couple, who welcomed their son Jack Blues Bieber last August, have faced swirling rumours about their marriage, but they are making it clear: it is solid. Hailey recently said that Justin’s experience with fame has helped her deal with the pressures of public life, noting that he reminded her: you do not win against the internet, so do not try.

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Hailey Bieber supports Justin’s business

Oh, and they are still matching as business partners too. In April, Hailey teased a new leather jacket designed to support Justin’s upcoming fashion label Skylrk. From fashion to billion-dollar boardrooms, the Biebers are building an empire, and doing it side by side.

Hailey Bieber supports Justin’s business | Credit: Instagram/haileybieber